Paul Jarvis is an author, a maker of software and online courses, and a digital privacy enthusiast. His writing and ideas focus around the contrarian view that business growth isn’t always good, and isn’t always required. In this episode, Paul sits down with Cate to discuss his newest book, Company of One.

What you’ll get out of tuning in:

• How to figure out if “bigger” is really better for your company.
• How growth can sometimes promote you out of a job you love.
• Why there is no one “right” way to build a business.

Links Mentioned in Episode:

• Paul’s webiste
• Company of One
• Be a coach
• Have a conversation
• Discover more about Body Thrive 
• Yogahealer VIP Live Events
• Yogahealer Live Experience

Show Highlights:

• 2:03 to 5:30 – Paul explains the premise of Company of One.
• 11:16 to 14:04 – Paul discusses the key messages from Company of One, including why there is no one right way to build a business.
• 14:35 to 18:57 – Cate and Paul discuss the benefits of hiring a freelance contractor to do bitwork as opposed to hiring an employee. At the end, Cate explains how this relates to Yoga Health Coaching.
• 21:52 to 26:02 –  Cate and Paul discuss autonomy vs. desire and how it relates to tantric yoga. Paul explains how every business is a lifestyle business.

Favorite Quotes:

• “I think money is an amplifier. So if you’re a good person and an intentional person, and you make money in your business, then you’re just going to amplify awesome!” — Paul Jarvis
• “Chasing ‘more’ is hard because there’s no way to define ‘more’ . . . . and I think the antithesis of that is to think about what ‘enough’ is.” — Paul Jarvis
• “The reason I work for myself is to remove as much responsibility as possible and still be profitable.” — Paul Jarvis
• “Every business is a lifestyle business.” — Paul Jarvis

Guest BIO:

Paul Jarvis is a writer and designer who’s had his own company of one for the last two decades. His latest book, Company of One, explores why bigger isn’t always better in business.

He’s worked with professional athletes like Steve Nash and Shaquille O’Neal, corporate giants like Microsoft and Mercedes-Benz, and entrepreneurs with online empires like Danielle LaPorte and Marie Forleo.

Currently, he teaches popular online courses, hosts several podcasts and develops small but mighty software solutions. Contact Paul on his website.